We're on the home stretch....For the next several classes, we're going to be using much of the class time as a lab for designing your concepts as well as working on technique and style. If you presented mood boards that expressed a spectrum such as a museum or art gallery, then you should do one concept for each mood board. If you presented mood boards with one that articulated or expressed the current brand and one that targeted the new brand, then you should base both your concepts on the future brand. Play with "volume." In the case museums, maybe one concept is more about the visitor and another is more about the museum and it's work - each with the "volume" turned up on and down on pictures, color, type, etc. You get the idea. Ask lots of questions over the next week. We'll be working on ways to interpret two unique concepts based on your wire frame.
WebTechniques
Below are the assignments for this week, required reading and templates. Go get em!
Final Assignment #1:
Integrate and utilize all the materials (tools) you’ve developed over the course and develop 2 alternative homepage concepts that are on strategy, architecture and brand. As discussed, design your home pages for a 1024 x 786 screen resolution which means your PSD should be 990px X 768....
Final Assignement #2:
Pick one of your final home page designs and develop a simple 2 page style guide detailing typefaces, colors, links and other vital information for a smooth handoff.
Below are the assignments for this week, required reading and templates. Go get em!
Final Assignment #1:
Integrate and utilize all the materials (tools) you’ve developed over the course and develop 2 alternative homepage concepts that are on strategy, architecture and brand. As discussed, design your home pages for a 1024 x 786 screen resolution which means your PSD should be 990px X 768....
Final Assignement #2:
Pick one of your final home page designs and develop a simple 2 page style guide detailing typefaces, colors, links and other vital information for a smooth handoff.
Save both the your home page concepts as JPGS and style guide as PDF. These files should be uploaded to the class server/folder to a folder with your name on it.
FOR CRITIQUE:
1. Web Pages - save as jpgs into your folder for projection
2. Wire Frame - Also save as jpg in your folder for projection
3. Style Guide - Save as PDF into your folder for possible projection
We will be reviewing all of the above deliverables for your final presentation.
If you're one of many that need more support in Photoshop, now is the time so ask questions, schedule time to meet with me or Yang and look at plenty of examples.
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Here's a PSD for a past website page that has some elements within that may be useful - drop shadows, gradients, reflections, etc - MeetTheStreet PSD. We'll talk more about this next week.
Required Reading:
Read Visual Design and Testing
Some other sites I like:
www.k10k.com
www.lessrain.de
www.iht.com
www.metadesign.com
www.ourcommon.com
Required Reading:
Read Visual Design and Testing
Some other sites I like:
www.k10k.com
www.lessrain.de
www.iht.com
www.metadesign.com
www.ourcommon.com
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